This case is about online shoe and clothing retailer Zappos (a part of Amazon). The company was highly popular for the culture of service it had promoted since its inception. Its success was attributed to its unique culture, where the employees were given complete freedom to fulfill the needs of the customers. Its culture helped Zappos attract a lot of talented people. In 2013, the CEO of Zappos, Tony Hsieh, announced that he was looking at adopting ‘Holacracy’ across the organization, which aimed at replacing the conventional structure of command and control in the organization with a self governing process by distributing power. Zappos was the largest organization to implement Holacracy and its results are yet to be seen..

Human Resource and Organization Behavior Case Studies | Case Study in Management, Operations, Strategies, Business Environment, Case Studies

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Issues

The case is structured to achieve the following teaching objectives:

	To discuss the role and importance of culture in organizations.
	To highlight the role of a leader in building an effective culture.
	To understand the impact of organizational culture on organizational performance.
	To discuss the concept, element, and benefits of Holacracy.
	To discuss the challenges that can occur when organizations initiate change.

Contents

SUSTAINING THE CULTURE

Keywords

Training Need Analysis,Sensitivity training,Racial anxiety,Racial Bias Training,Training Need Analysis,Diversity Training,Racial Discrimination,Anti-Bias Training,Evaluation of Training,Training design,Minority Rights at Work Place,Training and Development,Customer Value Proposition,Stroop test,Inclusion"

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